Is the full SEO audit free?

No. The pre-audit requested through the form is free; the full audit is quoted on request. It involves an in-depth analysis, prioritized recommendations and a debrief. We specify the deliverables and the scope before we start.

What budget and timeline should I plan for an SEO audit?

They depend on the number of pages, the number of languages, the technical complexity and the analyses required. Access to data can also affect the schedule. The quote specifies the scope, the deliverables and the debrief date, rather than one timeline for every project.

What access do you need to carry out the audit?

Read access to Google Search Console and your analytics tool is useful to analyze searches, pages and available conversions. Depending on the scope, information about the CMS or technical exports may be needed. We only ask for the access the engagement requires and flag any analyses limited by missing data.

What is the difference between a technical audit and a full SEO audit?

A technical audit looks in particular at crawling, indexing, redirects and performance. A full SEO audit also covers content, search intent, competition and links, depending on the agreed scope. It brings these analyses together into a single roadmap.

Can you identify cannibalization between two pages?

We compare their topics, their intents and their internal links. When the data is available, we also look at the queries and URLs visible in Google Search Console. Two pages sharing keywords are not automatically a problem: the recommendations depend on their roles and the performance observed.

Do we have to keep working with your agency after the audit?

The audit can be ordered as a one-off service. Your teams or another provider can implement the recommendations. If you want us to handle the work and its follow-up, we define separate SEO support suited to the priorities.

Is an SEO audit enough to improve rankings on Google?

The audit provides a diagnosis and recommendations. Improvements depend on how they are implemented, on the competition and on how Google evolves. Tracking after the fixes lets us check their effects and adjust the actions; it falls under additional support.

Diagnosing your organic search performance on Google

An SEO audit to identify your priorities

Understand why your pages have little visibility on Google and which improvements to prioritize. Our full SEO audit brings together a technical and semantic analysis, a competitive study and an action plan. You can start with the free SEO pre-audit offered below.

They trust us with their SEO strategy

An SEO audit to know what to improve on your website

Your website gets few inquiries, some pages are dropping on Google or you are preparing a redesign. Our SEO audit helps you understand the causes and choose the work that matters: fixing a technical issue, presenting an offer better or reorganizing content that competes with itself.

You receive an explained diagnosis and a roadmap your teams can use. We link each finding to the pages concerned, with the data available, the expected fix and the order in which to do it. The full SEO audit is quoted on request. The free pre-audit offered at the top of the page is a first analysis; its scope is more limited.

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Case study

See how we built the SEO roadmap for ACTE International, an international trade training institute.

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When should you run an audit?

When should you request an SEO audit?

A drop in organic traffic

We look for the pages and queries affected, then the possible causes of the drop on Google.

A redesign to prepare or check

The analysis helps identify the content to preserve and the issues linked to a website migration.

Pages with little visibility

We examine indexing, content and search intent to understand why your pages don't show up.

Priorities that are hard to set

You have scattered recommendations and want to know which actions to take first, and with what resources.

The scope of the analysis

SEO audit: technical, content, competition and links

We cross-reference a crawl of the website with Google Search Console and your analytics data, when access is available. A page missing from Google may have an indexing issue, while a page that is visible but rarely clicked may need a better answer to search intent. The analysis distinguishes these situations before recommending a fix.

When the diagnosis reveals content to rework, our SEO content writing service puts the editorial recommendations into practice.

Technical SEO audit: crawling, indexing, robots.txt, sitemap, canonical URLs, redirects and loading performance.
Semantic audit: keywords, search intent, page targeting and cannibalization risks.
Content audit: titles, H1 and H2, answers given to readers, duplicates and internal links between pages.
Competitive analysis and backlink audit: competing pages visible on Google, inbound links and opportunities to explore.

Let's talk about your SEO audit

Work meeting around a laptop and notebooks

SEO audit · What you receive

What you receive at the end of the SEO audit

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What does an SEO audit recommendation look like?

Illustrative example: an important service page is excluded from indexing by mistake.

The finding: A noindex tag prevents Google from indexing the page, even though its content is meant to be visible.
The action: Remove the directive after approval, then check access to the page and its status in Google Search Console.
The priority: Fix this blocker before enriching the copy on this page. The ranking takes its commercial importance into account.

A documented assessment

Findings are linked to the pages or page groups concerned, with examples and the data available.

An analysis of page targeting

Priority searches are matched with existing content. We identify the pages to differentiate, enrich or possibly merge.

Recommendations for your teams

Each recommendation specifies the problem, the URLs concerned, the expected fix and how to check it. We indicate whether it falls under writing, development or website administration, so it can be assigned to the right person.

A prioritized roadmap

We rank actions by estimated impact, effort and dependencies. Points to verify are separated from confirmed problems.

Metrics to check the fixes

We define the metrics that will let you check the fixes and track changes once they are implemented.

A debrief with your SEO consultant

Your consultant presents the conclusions and the examples that support them. We go over the priorities with the people who will write the copy or make the fixes. The debrief clarifies the dependencies between actions, the missing data and the checks to plan. Implementation and follow-up can then be handled by your team or defined in an additional engagement.

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Any questions?

Your questions about SEO audits

No. The pre-audit requested through the form is free; the full audit is quoted on request. It involves an in-depth analysis, prioritized recommendations and a debrief. We specify the deliverables and the scope before we start.

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