Insurance web agency
Present your insurance products clearly and make quote requests easier. AVANGARDISM, your insurance web agency, designs and redesigns websites for insurers, brokers and mutual insurers, with simple forms and connections to the tools you work with.
They trust us
A website that serves your clients
Insurance website design and redesign
A visitor needs to understand your offers, compare coverage and know how to request a quote. Your team needs to update pages and receive requests in the right place. We design the website around these needs.
Auto, home, health or business insurance: each offer deserves a clear presentation. We organize the pages, coverage details and forms around the products you offer and the clients you want to attract.
For a redesign, our insurance web agency starts by identifying what already works: pages viewed, requests received and tools in use. This analysis lets us keep what is useful and focus the improvements.
Case study · FMA Assurances
Website redesign for insurance
Read our FMA Assurances case studyA migration to WordPress and a new visual identity, with teams able to publish their own content.
From choosing an offer to first contact
Simpler insurance quote requests
A form should ask the right questions without discouraging the visitor. We choose the fields, steps and explanations your team needs to process the request.
The flow depends on your services: a callback from a broker, a rate simulation, a membership request or online subscription when your tools allow it. The visitor understands what to fill in and what happens next.
We track the key steps: starting the form, submitting the request and its receipt by your team. This tracking helps spot where visitors drop off and what can be improved.
From project to launch
Your insurance website in four steps
1Define the project
We gather the needs of your sales, business and technical teams: offers to present, quote flows and software to connect. We clarify who provides and approves the coverage, exclusions and terms. The scope, budget and timeline take these approvals into account, along with the access needed to your CRM or rating engine.
2Design the pages
We organize the offer pages, then produce Figma mockups and quote flows for your approval. You can comment on how coverage is presented, the form fields and the confirmation messages. We fine-tune the mobile and desktop versions with your teams before development, while also preparing the content needed for organic search on Google.
3Develop and test
We develop the website and the selected connections, after checking what your software allows. Tests follow each request until it reaches the right team: missing information, input errors and transfer to the CRM. Your team takes part in testing and approves the flows, content and content management before launch.
4Launch and support
We prepare the redirects and check the forms after launch. Your team learns to edit an offer and follow its approval workflow. Together we define maintenance, the contacts to reach and the checks to plan when a product, a form or a connected tool changes.
Insurance website: quotes, CRM and client portal
Your website should make your teams' work easier. We check how to connect it to your software before planning the integrations.
Content checked before publication
Insurance website: reliable information
Coverage, exclusions and terms must be presented accurately. We prepare the pages with your teams so visitors can understand the offer and find the information they need.
Your qualified contacts specify the information to display, the data to request and the approvals expected. Security and accessibility requirements are also defined before development.
Your teams approve the business information and the applicable requirements. Our insurance web agency builds them into the website and checks they are in place as part of the project.
Your visibility from the design stage
Organic search for your insurance website
Building the website lays the groundwork for organic search on Google: well-organized pages, clear titles, useful links and fast loading. For a redesign, we also plan redirects between old and new URLs.
After launch, our SEO support can grow your presence on searches related to your insurance products. The GEO side covers your visibility in AI answers. Our dedicated page presents these services and how we track them.
Before you start your project
Your questions about building an insurance website
Yes. We adapt the website to your business: specialties and callback requests for a broker, quotes for an insurer, offers and member services for a mutual insurer. Together we choose the features that are useful to your clients and your team.
Let's talk about your insurance website
Want to build a website, redesign it or simplify your quote requests? Tell us about your needs and your tools. Together we will define the useful improvements and the next steps.